Calculator
ROI Calculator
Return on investment for any spend
Enter what a project or campaign generated and what it cost. ROI shows the percentage return after costs, with the net profit as a bonus.
Inputs
ROI
200.0%
Net profit
$2,000.00
ROI Calculator FAQ
How is ROI calculated?
ROI is (gain from investment minus cost of investment) divided by cost, expressed as a percentage.
Can ROI be negative?
Yes. A negative ROI means the investment lost money; -100% means the entire investment was lost.